Security and defense companies from 20 countries are taking part in the sector's main meeting in South AmericaSecurity and defense companies from 20 countries are taking part in the sector's main meeting in South America

The business event, which takes place from April 2 to 4 in São Paulo, will bring together 150 exhibiting brands to offer solutions in equipment, technology and services for security and defense professionals and managers.

With the confirmed participation of companies from Brazil and 20 other countries, LAAD Security & Defence 2024 is consolidating its position as the most qualified international business and networking platform for the security and defense sectors. The event takes place from April 2 to 4 at the Transamerica Expo Center in São Paulo.

With a focus on effective business, LAAD 2024 will be the stage for launches of the international chain of development and manufacture of equipment, technologies and services that meet the needs of modernization and innovation required by public security agents, such as Police Forces, Special Forces and Armed Forces, as well as the demands of the Law Enforcement, Homeland Security and Security Management segments of Large Corporations, Service Concessionaires and Critical Infrastructure in Brazil and Latin America.

Companies recognized as benchmarks in the development of technology, equipment and services, such as Embraer, Imbel, Amazul, Condor, CBC, Taurus, Leonardo, EDGE, FORD, MKU, MacJee and Flash, have already confirmed their participation in this year’s event.

According to the organizers, more than 15,000 professionals from the security and defense areas are expected to attend, including technicians from the Armed Forces, Police Forces, Special Forces, executives from industry and the production chain, representatives from government agencies and international trade delegations.

Another strong indication of the event’s business-generating potential is the significant interest from official delegations confirmed for the next edition – 50 delegations from 35 countries – who have so far scheduled 650 business meetings with LAAD 2024 exhibitors.

According to Sergio Jardim, general director of Creative Events, the company organizing LAAD 2024, business expectations are optimistic and are due to the event’s unique characteristic of bringing together the Security and Defence ecosystem to exchange knowledge and network.

“Without a doubt, our greatest differential is the qualification of both supply and demand, a key factor in LAAD’s recognition as a business-generating event. In this way, our main objective is to offer a strategic space for the production chain to present its solutions and meet the needs of the different security and defense segments,” says Jardim.

Registration to visit LAAD Security & Defense 2024 is now available. As this is a professional trade fair, requests to visit the event will be analyzed and confirmation of accreditation, which is individual and non-transferable, will be sent by email by the organizers. Access to registration can be found at this link.

SERVICE:

LAAD Security & Defence 2024 – Creating Security and Defense Solutions
Date: April 2 to 4, 2024.
Venue: Transamerica Expo Center – Av. Dr. Mário Villas Boas Rodrigues, 387 – Santo Amaro, São Paulo – SP, 04757-020.
Exhibition hours: Days 2 and 3: from 10 a.m. to 6 p.m. | Day 4: from 10 a.m. to 5 p.m.

*** Translated by DEFCONPress FYI Team ***

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